Communications Solutions for the High Tech Industry
TMR’s Lean Media Solution Covers What is Lean Media?
- Digital Asset Management
- Automated inventory processes through the use of preset functions
- Eliminate warehousing costs for preprinted stocks, continuous management of customer POS inventory
- Avoid scrapping of inventory due to revisions
- Proper project planning and execution combined with proper profiling of each store will also net out considerable savings in courier costs - typically 40 to 50 % of your overall POP/POS program spend
- Profiling attributes ensures the stores get the right materials as well as reducing over production of materials - lowering production costs.
- Customized POP/POS materials - store specific (ethnic, geographic etc)
- Reduction of costs through lean process and leaning out inventory
TMR’s Direct Communication Solution CoversWhat is Direct Communication?
- Direct mail campaigns with ROI measurement
- Data analysis, cleansing and integration across all communication channels
- Utilization of a PURL to generate dialogues with prospects and clients
- Personalized marketing programs drive higher return customer visits
TMR's Incentives Management Solution CoversWhat is Incentives Management?
- Consumer offers to try new products
- SPIFF incentive programs
- Rebates
- Rebate/spiff programs aid in data collection
TMR also helps to...
- Promote new product launches
- Print management of entire programs can drive out further savings on overall program spends - combined with our profiling program
- Maintain corporate brand standards through standardization
- Attaining client data information otherwise not attainable through traditional DM methods
|
|